Date: January 9, 2020
Source Articles: Retail TouchPoints
Retailers and brands are pursuing enhanced, meaningful customer engagement opportunities with an expanded array of tools and strategies as 2020 begins. Retailers are focused on meeting customers wherever they happen to be — whether that’s in a brick-and-mortar store, on their mobile devices, simply passing a storefront window or even while receiving an in-home consultation. Winners in this new decade will be the brands that can make the most of each customer engagement opportunity, ensuring that it’s valuable both for the retailer and for the consumer.
With that in mind, we’ll attempt to make things a little simpler for you. We’ll begin by bringing you up to speed with what exactly a Digital Signage CMS is, before sharing with you the 7 essential features that any CMS worth your time and money should possess.
Click here to view a PDF for additional details about the 2020 Customer Engagement Awards given to CRI:
- Perry Ellis International (page 4)
- California Closets (page 5)